Early Thoughts on Chicago Booth’s 2016-2017 Application Essay Question

Chicago BoothApplication season at the University of Chicago’s Booth School of Business has officially kicked off with the release of the school’s 2016-2017 application essay question. Let’s discuss from a high level some early thoughts on how best to approach this essay prompt that remains relatively consistent from last year:

Essay 1:
View this collection of shared Booth moments. Choose the moment that best resonates with you and tell us why.

  • Choose the format that works for you
  • Determine your own length

I would think of your approach to this essay in three buckets. First, you want to identify the story you want to tell to the Admissions Committee. Second, you want to identify the image that best allows you to paint this picture in the most comprehensive and all-encompassing way. Finally, you want to select the medium that allows you to best bring your response to life in a vivid and clear fashion.

Let’s explore each bucket in greater detail:

Story Identification:
Who will you be to the Admissions Committee? This prompt really seeks to understand the candidate who is applying to Booth, and it is your job to identify the aspects of your background that best connect with the mission of the program. Theoretically there are many things a candidate could focus on as a theme – be authentic here, but make sure you are highlighting a narrative or anecdote that aligns your personal and professional strengths with qualities that will endear you to Booth’s admissions team.

Image Selection:
The school wants to know what aspects of the Booth student experience you most viscerally connect to and gets you the most excited. A big part of this is research, so conducting primary and secondary research into the program to really understand the symbolism of each image is a major key to success in your response here. Using your “story” to inform your choice is a really smart way to go – pick the image that best aligns with your tale and allows you to communicate the most robust narrative.

Medium Choice & Length:
This aspect of approaching the Booth prompt tends to give applicants the most trouble. In the past, Booth limited responses to four slides; these limitations on both the length and medium of an applicant’s response made candidates’ approaches much more straightforward. Now, with the more open-ended prompt, applicants are left with a bit of anxiety when deciding on an approach. One thing to always keep in mind during the application process is when a school states they have no preference, take them at their word. Select the medium that you feel will best illustrate a clear, cogent, and passionate response to the prompt.

This is a great opportunity to leverage your writing or visual skills to help you stand out. On the length side, many schools have been moving towards shorter essay length requirements, so keep this in mind and try to communicate your response in a concise and direct fashion. This is really a judgement call, but think of every element used in your deliverable and evaluate whether it is actually building or diluting your argument.

Just a few thoughts here on approaching this year’s essay prompt from Booth – hopefully this will help you get started. For more thoughts on Booth and its application essays, check out our free Essential Guide to Top Business Schools.

Applying to Booth or other business schools? Call us at 1-800-925-7737 and speak with an MBA admissions expert today, or take our free MBA Admissions Profile Evaluation for personalized advice for your unique application situation! As always, be sure to find us on FacebookYouTubeGoogle+ and Twitter.

Dozie A. is a Veritas Prep Head Consultant for the Kellogg School of Management at Northwestern University. His specialties include consulting, marketing, and low GPA/GMAT applicants. You can read more articles by him here.

2 Ways to Prepare for Your Campus Visit

Business School VisitWhile time consuming (and often expensive), visiting business schools is a key component of your application process. While you have the opportunity to learn about the campus environment, culture, and student body, the admissions committee has the opportunity to learn about you.

So, where do you begin?

1) Do Your Research
First, do your research. Your business school visit begins long before you actually step foot onto a campus. You will need to narrow down your MBA search so you know which schools you most want to visit. During your initial research, determine what factors are important to you in a business school community. Does the school foster a collaborative environment, or is it more competitive? Does it have a larger or a smaller class size? Do most students commute to campus or do they live within walking distance?

Some of these factors may be more important to you than others. If you’ve always lived in an urban environment, do you want to continue that lifestyle and look into NYU Stern or UCLA Anderson, or are you interested in living in a rural community like at Dartmouth’s Tuck School of Business? If you are going to business school with a partner, you might want to consider the percentage of partnered students in your target programs as well.

Determine which environment you will thrive in. The environment makes up the campus culture, which is an important thing to understand about your target programs before you visit.

2) Start Networking
Once you’ve determined a handful of schools that you want to visit, start networking (if you haven’t already)! Part of your initial research process might involve networking with alumni and admissions officers, but if it doesn’t, now is your chance to get to know some of the people involved with your target programs.

There are several MBA admissions events throughout the world all year long. You can meet with admissions representatives from top programs at events like The MBA Tour and the QS World MBA Tour. At these events, you’ll have the opportunity to get to know admissions representatives, alumni, or both! Talk about your goals and why you are interested in their program. They’ll be able to talk about program specifics that will help with your post-MBA goals, or put you in touch with people who know more.

You can also start to reach out to the leaders of the clubs you are interested in joining once you get to campus. These conversations will help guide your application essays and give you a stronger sense of the school before you hit submit. If you can showcase your understanding of and fit with the program, it makes your applications even stronger!

As you can see, campus visits take a lot of time, so start early. A great place to start your initial search is with the free Veritas Prep Essential Guide to Top Business Schools. With this tool, you’ll learn about schools’ class sizes, average GMAT scores, percentage of partnered students, and so much more. The networks that you start to build with this information will come in handy when you begin visiting campuses. Check out our next post to learn more!

Applying to business school? Call us at 1-800-925-7737 and speak with an MBA admissions expert today, or take our free MBA Admissions Profile Evaluation for personalized advice for your unique application situation! As always, be sure to find us on Facebook, YouTube, Google+ and Twitter.

Colleen Hill is a Veritas Prep consultant for the Ross School of Business at the University of Michigan. You can read more articles by her here

Free MBA Guide: Everything You Need to Research Business Schools and Create Compelling Applications

Columbia UniversityIt’s no secret that pursuing an MBA is a challenging and time consuming process. There are thousands of MBA programs around the world, and it’s your job to find the program best fit for you. It’s easy to identify programs where your GPA and GMAT score fall within the range of accepted candidates, but what about personal fit? Which school or schools will offer you the best environment for your unique personality and future goals?

The Veritas Prep Essential Guide to Top Business Schools is a must-have resource for every elite MBA applicant. Now available for free through the Veritas Prep website, this comprehensive, interactive guide cuts through the marketing jargon and basic statistics found on any school’s website to offer in-depth analysis and expert advice to gain admission to the world’s most selective graduate business programs.

Use this guide to help determine which business school is the best fit for you based on your unique needs. The Essential Guide to Top Business School includes detailed information about the world’s most competitive business schools, including class statistics, academic structure, campus culture, post-MBA employment trends, as well as actionable advice to create compelling applications.

What are you waiting for? Bring yourself one step closer to getting an MBA, and check out the Veritas Prep Essential Guide to Business School for free now!

Getting ready to apply to business school? Call us at 1-800-925-7737 and speak with an MBA admissions expert today, or take our free MBA Admissions Profile Evaluation for personalized advice for your unique application situation! And as always, be sure to find us on Facebook, YouTube, Google+ and Twitter.