Application season at Duke’s Fuqua School of Business is officially underway with the release of the school’s 2015-2016 essay questions. Let’s discuss from a high level some early thoughts on how best to approach these new essay prompts. With all of your essays for Fuqua, treat your responses holistically and try to paint a complete picture of your candidacy. This post will focus on the actual required essay prompts but keep in mind, Fuqua does also have three required short answers focused on career goals, so it makes sense to limit those discussions to that that section.
Essay 1: 25 Random Things About Yourself
The Admissions Committee also wants to get to know you-beyond the professional and academic achievements listed in your resume and transcript. Share with us important life experiences, your likes/dislikes, hobbies, achievements, fun facts, or anything that helps us understand what makes you who you are.
This essay from Fuqua is one of the more unique questions asked among top MBA programs. It really takes most applicants outside of their comfort zone and implores them to put some thought into some of the more insightful elements of who they are as a person. This can be a tough task that many applicants will struggle to address properly.
A good start is drafting a broad list of items and curating this list based on the elements that best connect with the values the Fuqua MBA is best known for. Make sure to select your list in alignment with the prompt by avoiding information already available elsewhere – take this as an opportunity to let your personality shine through while getting creative. If this list does not truly reflect who you are as a person then it is time to start over, so make that connection and try to have fun with this one.
Essay 2A: Why Duke?
When asked by your family, friends, and colleagues why you want to go to Duke, what do you tell them? Share the reasons that are most meaningful. (2 pages)
This is one of two optional questions for Essay 2, which may actually be the simpler of the two options, but decide for yourself which option will allow you to most impressively tell your story. Keep in mind the areas you have already covered in the other short answer/essay responses, and use your choice here to complement the previous narrative.
I love this first question option from Fuqua, as it really strikes at the core of the desire for an authentic response. You are not addressing the AdComm here, but those close to you instead, so the expectation with your response is that it should touch on some more honest elements that might differ from the more formal, canned responses typically provided. Be honest and personable here, and try and connect with the AdComm on a more human level. Also, don’t forget to include some program specifics – it is still important to communicate how Fuqua is the ideal fit for your personal and professional development goals.
Essay 2B: Team Fuqua Principles
If you were to receive an award for exemplifying one of the 6 “Team Fuqua Principles” – Authentic Engagement, Supportive Ambition, Collective Diversity, Impactful Stewardship, Loyal Community, Uncompromising Integrity. Which one would it be and why? Your response should reflect your knowledge of Fuqua and the Daytime MBA program and experience, and the types of activities and leadership you would engage in as a Fuqua student. (2 pages)
Another very unique essay prompt coming from Fuqua. A common theme should be becoming obvious to applicants with this school: Fuqua really wants to get to the core of who you are, what you will bring to the student community, and whether Fuqua is the right MBA program for you. This question seeks to address exactly that.
A strong foundation of school research is the key to crafting a successful response to this essay question. Leverage research about the program to identify which “Team Fuqua Principle” is most consistent with who you are and what you plan to bring to the table. The requested timeframe for your selection is worth noting, so keep your planned contributions focused on your time at Fuqua and less on the past.
Just a few thoughts on the new batch of essays from Fuqua, hopefully this will help you get started.
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Dozie A. is a Veritas Prep Head Consultant for the Kellogg School of Management at Northwestern University. His specialties include consulting, marketing, and low GPA/GMAT applicants. You can read more of his articles here.