Ross MBA Program Admissions Strategy and GMAT Test Preparation

Stephen M. Ross School of Business

The key to getting accepted into the Ross is to demonstrate balance across the four dimensions (leadership, innovation, teamwork, maturity) throughout your application. Regardless of the application component(s) in which you emphasize these dimensions, they should each make a couple appearances. It is imperative, therefore, that you take time to analyze your strengths and weaknesses for each of the dimensions before beginning the Ross application.

Ross is consistently recognized for its innovation and its focus on applying business principles to real-world scenarios. Both of these attributes are integrated in the learning model along with a solid dose of general management courses. A good example of this combination is Ross’ Multidisciplinary Action Project (MAP). Students are required to work on teams in completing a seven-week project for companies pre-selected by Ross. The projects are highly analytical and allow students to apply the skills they learned in the classroom to a variety of companies. For those who have inclinations that are more international or entrepreneurial in nature, Ross offers its IMAP and EMAP programs. The latest example of Ross’ application-based learning is The Tozzi Center. The Tozzi Electronic Business and Finance Center features a trading floor, an elliptical classroom, and a computer laboratory. The trading floor allows for dedicated, real-time access to the global markets. It is used for a multitude of financial class exercises and student projects. Having and displaying knowledge of these types of programs should be a major component of your Ross application process.

Demonstrating the ability to apply business principles in a rational manner is especially important. Recruiters repeatedly complement UMBS grads on their practical approach, which has been a large reason for Ross’ success in the business school rankings. One applicant, who was recently accepted, displayed a practical approach by explaining how she identified a neglected growth opportunity within her business segment. The applicant took initiative by creating a marketing plan that focused on the opportunity and was able to see her idea through to implementation. These are the types of applicants Ross seeks.

Given Ross’ focus on professional excellence, it is not surprising to see that accepted students have an average of five years of work experience. This should not discourage applicants with less professional work experience, but recognize that Ross will especially want to know how you can contribute to the program if you have less than three years of work experience. You should anticipate being questioned on this point during your interview.

Almost all activities at Ross are team based, so check your ego before beginning the application. Providing one or two examples of your teamwork capabilities should go a long way toward establishing fit with the program.

Overall, if you meet the baseline criteria, express the four dimensions, display knowledge about the learning model and exhibit passion for the school, you should be in a much better position to receive an acceptance letter from Ross.

Over time, entrepreneurship has received greater attention at Ross and it is now a major aspect of the learning model. The school has vast resources for aspiring entrepreneurs, such as the Samuel Zell-Robert H. Lurie Institute for Entrepreneurial Studies, which supports students as they explore their own business plans and start-up ideas. Ross will continue to expand its support of entrepreneurial activities because it produces a virtuous cycle. Successful ventures led by students reflect positively on the curriculum, thereby attracting more potential students.

The Ross application process allows for ample opportunity to discuss innovative entrepreneurial ideas and those opportunities should be capitalized on. That is not to say that all applicants should be aspiring entrepreneurs, but to the extent that you can display entrepreneurial spirit, do so. That spirit can be expressed through an idea for a new business or through an idea for your current company. The admissions committee will certainly take notice of your penchant for entrepreneurship and hopefully recognize your ability to augment the Ross brand. Being recognized as a potential brand builder is a great way to move your application into the “yes” pile.

• Cornell University (Johnson)
• Duke University (Fuqua)
• Northwestern University (Kellogg)
• USC (Marshall)

1. Briefly describe your short-term and long-term career goals. Why is an MBA the best choice at this point in your career? What and/or who influenced your decision to apply to Ross? (500 word max)


2. Briefly describe your short-term and long-term career goals. Why is an MBA the best choice at this point in your career? What and/or who influenced your decision to apply to Ross? (500 word max)


3. If you were not pursuing the career goals you describe in Question 1, what profession would you pursue instead? (For example, teacher, musician, athlete, architect, etc.) How will this alternate interest contribute to your effectiveness in solving multidisciplinary problems? (300 words max)


4. Describe your experience during a challenging time in your life. Explain how you grew personally, either despite this challenge or because of it. (300 words max)


5. (Optional) Is there anything else you think the Admissions Committee should know about you to evaluate your candidacy?

This and dozens of other top business schools are covered in detail in Your MBA Game Plan, the definitive guide on MBA admissions, now in its second edition.