Understanding the New GMAC MBA Rankings Tool

scottbloomdecisionsWith so many different MBA rankings, it can be difficult for the typical applicant to understand why one business school may be ranked higher in one publisher’s ranking than in another’s. This can create a culture of bias and distrust around the rankings, which limits the value of the information they present, especially considering few applicants will actually dive deep enough to uncover the DNA of each specific ranking.

The new GMAC rankings tool seeks to shed light on the differences between the various rankings. This tool provides a “one stop shop” for finding the right rankings system for your personal school selection process. Here’s a brief summary of the topics the GMAC rankings tool evaluates:

Distinctive Emphasis
A quick summary headline describing the most important criteria influencing the rankings of the publisher. This quick information will help orient your criteria for pursuing an MBA with the most relevant rankings publisher.

Rankings Methodology
A visual breakdown of how the publisher determines its rankings. This is a deeper dive into the “distinctive emphasis,” showing the full spectrum of the ranking criteria.

Rankings Fluctuation
An estimate of how much the average schools’ position changes from edition to edition. This can provide good insight into how stable and reliable the rankings of a particular publication are.

Schools Included
Information on what schools are included and the criteria each publication uses to determine inclusion. There are many MBA programs around the world and some publications are more U.S focused, international focused, full-time, or part-time focused so this category provides information on the publication’s coverage area.

Regional Popularity
A visual map of the most popular regions for a specific publisher’s ranking. The influence of a particular publication can vary from region to region, thus influencing its value to candidates in other areas.

Rankings Lists
The actual publication-specific rankings. This is the ranked list of schools that have resulted from each publisher’s unique methodology. Once you have identified the right publisher based on your target program criteria and future goals, then this list can help inform your school selection process.

This new offering from GMAC is a great tool to kick start your school research and selection processes. Leverage this resource to find the right rankings system for your MBA goals.

Applying to business school? Call us at 1-800-925-7737 and speak with an MBA admissions expert today, or take our free MBA Admissions Profile Evaluation for personalized advice for your unique application situation! As always, be sure to find us on FacebookYouTubeGoogle+ and Twitter.

Dozie A. is a Veritas Prep Head Consultant for the Kellogg School of Management at Northwestern University. His specialties include consulting, marketing, and low GPA/GMAT applicants. You can read more articles by him here.

Free MBA Guide: Everything You Need to Research Business Schools and Create Compelling Applications

Columbia UniversityIt’s no secret that pursuing an MBA is a challenging and time consuming process. There are thousands of MBA programs around the world, and it’s your job to find the program best fit for you. It’s easy to identify programs where your GPA and GMAT score fall within the range of accepted candidates, but what about personal fit? Which school or schools will offer you the best environment for your unique personality and future goals?

The Veritas Prep Essential Guide to Top Business Schools is a must-have resource for every elite MBA applicant. Now available for free through the Veritas Prep website, this comprehensive, interactive guide cuts through the marketing jargon and basic statistics found on any school’s website to offer in-depth analysis and expert advice to gain admission to the world’s most selective graduate business programs.

Use this guide to help determine which business school is the best fit for you based on your unique needs. The Essential Guide to Top Business School includes detailed information about the world’s most competitive business schools, including class statistics, academic structure, campus culture, post-MBA employment trends, as well as actionable advice to create compelling applications.

What are you waiting for? Bring yourself one step closer to getting an MBA, and check out the Veritas Prep Essential Guide to Business School for free now!

Getting ready to apply to business school? Call us at 1-800-925-7737 and speak with an MBA admissions expert today, or take our free MBA Admissions Profile Evaluation for personalized advice for your unique application situation! And as always, be sure to find us on Facebook, YouTube, Google+ and Twitter.

Researching Schools? Begin with the End in Mind

MBAAt this is the time of year we speak with a lot of applicants who are just starting their school research process. How do many of them start? By cracking open the U.S. New rankings or BusinessWeek rankings and going down the list. Sound familiar? The fact of the matter is that how many of us do it, right or wrong!

This isn’t necessarily a bad place to start. One has to start somewhere, and no one has yet come up with a better way to size up all of the schools in one neat, tidy place. (Many will argue that there’s no reason why all of the top schools should be sorted along one dimension,. While we’re actually pretty sympathetic to this argument, human nature isn’t changing any time soon.)


One big problem is that many applicants never look deeper to consider what their immediate job opportunities will be when they graduate. Of course, when you walk out of a top-ranked school with an MBA, the world is your oyster, and your job opportunities aren’t limited just to the schools that recruit on campus. But, every year we talk to many students and recent grads who are disappointed that job opportunities in their industry/function of choice weren’t more readily available through traditional on-campus recruiting.

How can you avoid this problem? It’s up to you to know your target schools, including what companies recruit that each school and how many grads go into each industry. Fortunately, this isn’t hard information to obtain: Just a simple online search can help you find Harvard’s and Wharton’s job placement data. While grads at these schools are less often disappointed, even a Harvard MBA sometimes says, “I wish I knew that many of the best private equity firms don’t just set up interview slots on campus like other companies do.”

And, at lower-ranked schools, you sometimes need to be even more careful. There are dozens of terrific regional programs, but if you attend one and end up disappointed that it didn’t help you land a Wall Street banking job, then you may have no one to blame but yourself. As we told the Financial Times a few months ago, you need to begin with the end in mind.

One of the best ways to start researching top MBA programs is to download our Veritas Prep Annual Reports, 15 completely free guides to the world’s top business schools. And, be sure to subscribe to this blog and follow us on Twitter!

Five New Annual Reports Available!


Two weeks ago we introduced Veritas Prep Annual Reports, in-depth insider’s guides to the world’s most competitive MBA programs. We started out with ten Annual Reports, and at the time we said that there were five more on the way. Those five are now available for free download!

The new reports cover:

  • Duke (Fuqua)
  • Berkeley (Haas)
  • INSEAD
  • Dartmouth (Tuck)
  • Yale


To purchase all 15 reports, just visit the Veritas Prep Annual Reports page. You’ll receive an email including your download link, which you can use to access the reports.

For more help in the MBA admissions process, visit veritasprep.com or call us at 800-925-7737 and speak with an admissions expert today!

Why We Created Veritas Prep Annual Reports


This past Friday we announced the launch of the best resource that we’ve ever created for business school applicants: Veritas Prep Annual Reports, in-depth guides to ten of the world’s top business (with five more soon to follow).

Response has been phenomenal so far, with hundreds and hundreds of reports already downloaded. While we thrilled with (and humbled by) how quickly they’ve taken off, we’ve received these questions a few times already: Why did we create our Annual Reports? How are these different from what’s already “out there,” on school web sites, in brochures, etc.? The answer is simple: When you research multiple top schools, pretty quickly they all start to sound the same. And, believe it or not, the schools themselves often unwittingly contribute to this problem!

In the MBA admissions process, a lot of emphasis is placed on knowing yourself — your personal beliefs, your philosophy in how you approach your work, and your post-MBA plans and dreams all contribute to the case that you build in your MBA applications. This emphasis is well placed, since there’s no way to truly show admissions officers who you are (and make them want to admit you) without first understanding what makes you tick.

While many applicants fail to demonstrate enough self-awareness, the challenge that you’re even more likely underestimate is building a deep enough understanding of each of the business schools in which you are interested. Think about it: You have had more than 20 years to get to know yourself, and although self-reflection is challenging and sometimes uncomfortable exercise, you have plenty of material to work with. When researching business schools, though, you’re probably starting from scratch.

Perhaps you start your research by looking at U.S. News & World Report’s or BusinessWeek’s business school rankings. Then maybe you ask around and see what your friends and family members think about the schools