3 Ways to Make Your MBA Application Essays More Interesting

This essay is about how to make your essays for admission to graduate school in business more interesting. Oh wait, that opener didn’t catch your attention? Well that is exactly what admissions officers think when they read the majority of business school essays.

Admissions officers read thousands and thousands of essays a year and for lack of a better term the majority are boring. Now the term boring in a vacuum may not be perceived as necessarily a bad thing, when considering these essays are in fact for professional school, but the similar feel of most essays can clump most candidates together. With so much competition at top schools around the world it is important for candidates to utilize their essays to stand out from the pack.

Essays are a natural place to stand out, but how? The key here is to make your essays more interesting. Here are a few ways candidates can make their essays more compelling.

Topic:
Making your essays more interesting starts right from the beginning. Your choice of topic can go a long way in piquing the interest of admissions. When possible, choose topics outside of the typical professional variety. Topics that dive deep into personal, social, and academic anecdotes while highlighting b-school friendly skills like leadership and teamwork diversify your application in a very interesting way and will help you stand out from the masses.

Writing Style:
Clearly your main goal with any essay is answering the question but how you answer the question is just as important. The best essays read almost like a story where the reader is immersed into a colorful world that provides unique insight into the candidate and their life experiences. Leverage vivid imagery through “live” or “hot” openings to capture the audience’s attention. I know I already said making your essay more interesting starts at the beginning but it really does. How you open an essay can really set a positive vibe and direction for the reader.

Personalization:
What better to way to create a unique essay than by writing in a way and about things that only you can. Essays that utilize self-reflection, very personal anecdotes and internal dialogue can really stand out in a sea of monotonous essays while highlighting the maturity and insight b-schools crave in applicants. Other opportunities to personalize essays include using actual names and locations to really set an introspective context for your essays.

Follow these tips and watch your essays move to the top of the pile on decision day!

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Dozie A. is a Veritas Prep Head Consultant for the Kellogg School of Management at Northwestern University. His specialties include consulting, marketing, and low GPA/GMAT applicants.